The simply gilded story
Welcome! My name is Irene and I'm the founder of simply gilded. I design all the lovely goodies in our shop! Each item is a colorful, creative expression of the things that have brought me joy from childhood into adulthood.
The Simply Gilded story begins in 2015. I felt trapped in a life and a career that I wouldn't have chosen for myself. In order to escape the pressures of work and a job that was silently eroding my soul, I started to moonlight as a washi tape designer. I had discovered this beautiful and versatile medium just months earlier and immediately fell in love. Equally enamored by the simple and glamorous and the whimsical and fantastical, I was inspired to pair gorgeous textures and unique color pairings to create new designs. To my delight, a community of like-minded planner enthusiasts shared my love for washi! After a few years of sleepless nights, a house exploding with two toddlers and boxes upon boxes of washi tape, and a few scary decisions, my part-time passion blossomed into a full-fledged business.
I believe that everyone has immense potential and creativity within.
Remember those days, not too long ago, spent doodling, drawing, painting or meticulously organizing your sticker collection? I created simply gilded to bring those simple pleasures back to the present with a luxurious modern twist.
Today, simply gilded is filled with hand-designed boutique stationery, washi tapes, and artfully-created planning tools that are at the heart of a vibrant community. I'm always adding new products to our shop and delivering bits of magic to doorsteps everywhere with the simply gilded subscription box!
I encourage you to think about the things that have brought you joy early in your life and to have the courage to bring them back in a way that brings that joy full circle. I hope that you are inspired by your own unique ability to create beautiful things and can step into the wild unknown of your own imagination.
Looking forward to seeing the magic you create with simply gilded!
“I live to create. Every item is the result of hours of excited brainstorming, color tweaking, and intense scrutiny. It only feels right to give you all my best work.”